UK social media ban ‘likely to cause £1.3bn drop’ in digital advertising spend

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The Guardian - UK 2 hours ago • theguardian.com

UK social media ban ‘likely to cause £1.3bn drop’ in digital advertising spend

TV streamers and family shows set to benefit as brands cease marketing to teenagers on sites such as YouTubeAnalysis: impact of social media ban in UK hinges on how firm it isBrands are expected to cut more than £1bn of…

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