A new dating app, Sonder, has a deliberately annoying sign-up process (and it’s working)

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TechCrunch - Main Feed 4 days ago • techcrunch.com

A new dating app, Sonder, has a deliberately annoying sign-up process (and it’s working)

Sonder profiles are completely unstructured, encouraging users to build something that looks like a mood board or a digital collage Think MySpace rather than LinkedIn.

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